Archive for July 2018

Top Oakland, CA Real Estate Agent Shares How To Advertise Successfully On A Shoestring Budget

This is a guest article by one of Oakland’s top performing real estate agents, Brad Roemer. After working in the industry for over ten years and during the internet “boom”, Roemer has acquired deep proficiency in real estate marketing and knowledge of how viral internet advertising works and is here to share what he learned with us.


Some real estate agents spend up to and above $200,000 per year on their advertising budget.


Believe it or not, some real estate agents spend small fortunes drumming up new business. We’re talking about the top percentage of agents that have made it to a place in their career where in order to attract very wealthy buyers and sellers, they must put out advertisements in expensive niche publications, create MTV-Cribs-Style video house tours, and have a team of content creators on payroll 24/7, on top of the “standard” advertising that is done by every agent such as social media advertising, newspaper advertising and flyers.


Fear not, tht kind of budget is for niche markets


Truth is, there are a lot more regular homes on the market than there are multi-million dollar mansions, and for these homes it makes less sense to go all out with big budget productions. It is also possible to be just as successful by seling these homes instead of the big mansions precisely because they sell faster. You can make up for it with the volume of your transactions. So what do most new agents do? Flyers right? Going door to door, and maybe sprinkle a few newspaper ads here and there. In today’s heavily internetted world that isn’t enough and those ways are old antiquated at best, expensive and ineffective at worst.


New technologies allow for targeted marketing


Marketing through Googe paid ads or through facebook is the new best option. These sites have so much data-handling capacity. What I mean is that you can now choose who you send your ads to unlike in traditonal media ike newspapers. For example you can narrow down the target demographic by age and income. With that information you could, for example, decide to target the younger demographic of first-time home buyers. And because you’re more narrow in who you’ll be advertising to, it’ll cost less. One of my favorite examples of this s not in real estate, but is just as good of an example: Oneplus phones. This company is now established for making some of the world’s best phones, but when it launched its first-ever phone five years ago, the company only had a $300 advertising budget. You read that right. $300. They did it with facebook ads and by only letting people buy if they were referred by another purchaser. The exclusivity of it was what did it for them. Now you can’t apply the second half of that strategy to real estate, but you can apply the first half.

What Mortgage Plans are Perfect for You

We continue the series of articles on mortgage lending. The topic of this publication is how to take a mortgage. The article will be interesting to anyone who wants to get a mortgage loan in the very near future or intends to do it in the long term. The support from the really speaks out here from the mortgage broker Geelong .

And now – about everything in detail and in order!

What you need to know before you take a mortgage

For the vast majority of citizens of the Russian Federation and the CIS countries, mortgage lending is the only chance to acquire housing right now, and not through years of savings and savings.

Statistics show that about half of all real estate in Russia is purchased on credit.

The essence of mortgage loans

In brief about what a mortgage is. In the modern world, a mortgage is called a type of loan, in which housing is bought by the borrower in debt and remains under the pledge of the bank.

The client is considered the owner of the apartment or house, but does not have full rights to these facilities. If, before full repayment of the loan, the borrower for any reasons ceases to pay the bills, the bank begins to apply penalties.

The credit company has the right to seize the apartment in its favor, if the recipient of the loan violates the terms of the mortgage agreement.

In addition to delays and delays in payment, there are other ways of violating the contract:

  • transfer of the apartment to third parties;
  • damage to property, non-compliance with the rules of operation;
  • unauthorized change of technical characteristics of the object;
  • Violation of insurance conditions.

More details about mortgage loans in the review article of our site “How to get a mortgage loan ” and ” What is a mortgage “.

  • Before taking such a loan, you need to decide on the purpose, amount and timing. Loans for real estate on the security of the acquired property are given almost all major banks in Russia and neighboring countries. Mortgage lending is a popular practice in the entire civilized world.

The downside is that – the highest interest rates on mortgage loans. At the moment, the average rate in banks is 12-13% per annum.

Since the mortgage is issued for a long time (5-30 years, or even all 50), borrowers should be prepared for the fact that in the coming decades they will regularly (monthly) deduct a certain percentage of their income to the banking institution.

Handy And Budget-Friendly Bathroom Designs You’ve Been Craving

When it comes to bathroom renovations, you may feel lazy about getting the work started simply because bathroom appliances can make a great dent in your pocket. However, how many Pinterest photos have you seen of a woman relaxing in a clawfoot bath tub overlooking the New York City skyline. A few rose petals here, a gourmet selection of chocolates coasting on the side of the bath, soothing candles lit in the distance and a good read to calm your worries… The vision seems like the perfect escape from life’s worries in the comfort of your own bathroom. While these bathrooms are obviously #bathroomgoals, there are a few budget-friendly tips you can invest in to make this dream set-up become your own en-suite bathroom.


Bathrooms Don’t Need To Cost An Arm And A Leg

The wonderful news is that you don’t need to be a handyman to get the work done. Sure, DIY is all the rage but who really has time to screw together a new shelving unit above your Jacuzzi tub? Instead, companies such as Handy offer an affordable service where you can have your own “delivery handyman” make a pit stop straight to your door in time for the new remodeling work you crave.


Recycle What You Already Own

One of our favorite tools for bathroom modeling jobs is using what you already own and bringing these elements into the bathroom. Who said your vanity needs to be a pristine marble style when it can simply be a revamped old glass vanity colored with different towels and bathroom essentials? Instead of stacking up your toilet paper in the corner of your bathroom, use a wooden-wired basket to hold them neatly together.


I’ll Change It In A Jiffy

For a simple yet extravagantly new take on the world, change up your hardware and you’ll feel like you can breathe in the new and exhale the old. Also, for items such as strangling candles, toothpaste, perfumes and lotions, use a square tray to corral everything together. This plays a trick on the eye, making you believe that your space is structured and perhaps even designed by a professional. Another small but luxurious way to amp up your home bathroom is to add weekly fresh flowers near your sink. Every time you wake up in the morning, you’ll have a beautiful scented surprise and a silky fine décor item to admire.


Eyes Up And Textiles On

Another Handy tool in the handyman guidebook is to use texture, from a comfortable rug to the flattering design of your shower curtain, to make your bathroom feel more like a luxury spa. Adding a few hard-to-die plants to the mix, perhaps propped up on the toilet ledge or dangling near the window, will make your space literally feel infused with life. If you’re dealing with a cramped atmosphere, let your eyes go up with cool hardware lighting above your vanity mirror or a large poster that almost extends to the ceiling. Giving the impression of a taller space is a mind game.

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